School of Management, Guangdong Ocean University

History:

Established in 2016, the School of Management traces its roots to the former School of Economics and Management, founded in the early 2000s and originating from the Department of Economics and Trade of Zhanjiang Ocean University (renamed Guangdong Ocean University in 2005). Leveraging its strategic location at the southern tip of the South China Sea, the school emphasises both teaching and research with a distinct marine focus. By striking a balance between scale and quality and integrating tradition with innovation, the school has forged a robust disciplinary structure where various fields thrive and distinctive disciplines stand out.

Mission:

To cultivate elite modern business talents integrating management expertise with marine economic management, characterised by initiative, innovation, and execution.

Vision:

To become a globally recognised, high-level modern school of management renowned for marine economic management and social responsibility.

Core Values:

Responsibility & Commitment, Innovation & Initiative, Inclusiveness & Collaboration, Continuous Learning & Self-Improvement.

Motto:

Seek Truth, Act with Integrity, and Strive for Excellence.

Strategic Focus:

Enhancing academic substance, promoting interdisciplinary integration, developing marine-related strengths, and advancing internationalisation.

Development Positioning:

Transitioning to a teaching-and-research-oriented institution, with undergraduate education as the foundation and high-quality graduate programs as a priority. Key disciplines include Marine Management (distinctive feature), Business Administration, and Public Management, serving Guangdong and national economic development.

Academic Programmes:

Undergraduate: 6 programmes (Business Administration—Provincial First-Class Programme, Accounting, Financial Management, Public Administration, Tourism Management, Land Resource Management), with 2,998 students enrolled.

Graduate: 3 programmes (Master’s in Business Administration, Public Administration, and Agricultural Management), with 266 students enrolled.

Key Disciplines:

Provincial Key Specialty Discipline: Agricultural Economic Management (focus on marine economy, agricultural/marine product trade).

University-Level Key Disciplines: Agricultural & Forestry Economic Management (marine management), Business Administration (planning an MBA program for the Greater Bay Area), and Public Management (3 national case studies).

Faculty & Research:

Faculty: 113 staff members, including 89 full-time faculty (10 professors, 17 associate professors, 50 lecturers, 3 Nanhai Scholars, 2 international faculty).

Research platforms: Marine Cultural Industry Research Center (co-established with the National Ministry of Natural Resources), Guangdong Coastal Economic Belt Development Institute, Provincial Liberal Arts Experimental Teaching Demonstration Center, Huguangyan Tourism Management Provincial Practice Base, Marine Economy & Management Research Center, etc.

Research Output (past 5 years): 200+ projects (50+ national/provincial), ¥20+ million funding, 38 policy reports adopted, 30 monographs, 360+ papers (130+ CSSCI/core), and 15 provincial/municipal awards.

Academic Conferences: Hosted 20+ major conferences (e.g., 2020 Guangdong Systems Engineering Society Annual Meeting,2022 International Symposium on Sino-Japan-Korea Marine Economy & Technology Cooperation, 2024 China Marine Economy Forum), with 600+ faculty participation in academic events.

Committed to marine-themed innovation and interdisciplinary collaboration, the school aims to be a leading hub for management education and research, driving regional and national development through talent cultivation and academic excellence.