Insights

Ambition 2024 | Issue 73

Transformative tales. How storytelling can be a valuable asset for business schools. Read Ambition 2024 | 73.

Business briefing
Featured among our latest selection of news and research is a re-examination of how and why students engage in course readings, the role of collaboration in developing entrepreneurship education in Africa and the persuasive power of unexpected behaviour in others. Compiled by Tim Banerjee Dhoul and Ellen Buchan.
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Beyond words
Stephan Manning from the University of Sussex Business School weaves a compelling tale as he explains how to incorporate the magic of storytelling into management education programmes.
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Upwardly mobile
Regional director for Europe at GMAC Nalisha Patel scrutinises the latest admissions trends in graduate management education (GME) and upholds the organisation’s commitment to supporting student mobility, both internationally and across socio-economic backgrounds.
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A flexible approach
One of the most significant trends to have emerged from the Covid pandemic is the widespread implementation of remote working policies. Neoma’s Serge da Motta Veiga explores how these new arrangements are dramatically impacting the business landscape.
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One step at a time
The American University in Cairo (AUC) has embarked on an ambitious journey to develop a campus-wide entrepreneurial ecosystem, in many ways led by its School of Business, to help nurture and grow tech-enabled start-ups that offer creative solutions intelligently catering to the needs of society. AUC’s Sherif Kamel and Howard Thomas from Singapore Management University provide the details.
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Bridging the gap
Business schools need to adapt to the ongoing seismic shift in technological advancement. This has created a major opportunity for schools to partner more closely with science and technology organisations, argues Essca’s Orsolya Sadik-Rozsnyai.
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Talk to me
Esade Business School has taken proactive steps to broach the topic of inclusive leadership by opening up spaces for students to confront their privileges and better understand the lived experience of others. In this interview with Tim Banerjee Dhoul, dean Joan Rodón Mòdol recounts the institution’s journey towards establishing its award-winning MBA elective on race and discrimination.
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Spotlight on schools
The Faculty of Economics and Business at the University of Zagreb became the 128th institution worldwide to achieve triple accreditation following its recent accession to the AMBA network. Tim Banerjee Dhoul offers an introduction to a school that forms part of a university established in the 17th century.
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The algorithmic agenda
Meetings have long been a source of frustration and inefficiency in the workplace, consuming time, energy and resources. With the rise of generative artificial intelligence, the question to ask is this – do humans actually have to attend them anymore? Mark Minevich ruminates on whether technology might take our place at the table.
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